Visitor centers and tours are fantastic tools for building customer engagement and brand loyalty, but inviting customers into distilled spirits facilities comes with inherent safety and risk concerns. This course identifies the types of risks that public access to plant production spaces can create and walks through a framework for how to address those risks for your specific facilities.

Learning Outcomes:
1. Understand the types of safety risks inherent to visitor center and tour operations
2. Identify the specific safety concerns present when engaging with the public and how to prioritize resources for addressing those areas of risk
3. Gain the tools to analyze your facilities for potential tour and visitor center risks and plan to ensure visitor safety